Light evidence (grade D: anecdotal)Dashboard figures shown in a short reel. The revenue is the chatbot's own attribution, and the product isn't named.

A Support Chatbot That Answers, Upsells and Tracks Orders

An AI support chatbot called "Amy" handled 4,227 conversations for shower-filter brand Cold Life, needed a human in only 273 of them, and the founder's dashboard credits it with $513,700 in revenue impact.

Who this is about: E-commerce brand (Cold Life, filtered shower heads)

AI customer-service chatbot (unnamed)Shopify & ecommerce Local & service StartupsAutopilot

Get the prompt

SupportAdded Oct 15, 2026Source: instagram.com

What it takes

Cost: PaidHe says he set it up for $2,700. The chatbot product isn't named.
Setup time: A few daysOur estimate from the source, for one business.
Skill needed: No codeApps and settings only.

Explain it simply

Shoppers on the website chat with an AI helper named Amy instead of waiting for a person. It answers product questions from the store's own information, suggests add-ons when it fits, and looks up order status. Hard problems still go to a human, but most everyday questions get handled right away.

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What was done

Sam Maxwell, co-founder of Cold Life, a brand that sells filtered shower heads, says he set up an AI chatbot on his store for $2,700.

The bot answers product questions from site data (for example, which filter works best for a customer's city), suggests filters and warranties during checkout chats, and looks up order status.

How it went

The founder's dashboard shows 4,227 conversations handled with only 273 escalated to a human (about 6%), $513,700 in attributed revenue impact over nine months (about $16,240 a week at the time shown) and 70% customer satisfaction.

The revenue figure comes from the chatbot dashboard's own attribution, not audited sales or profit.
The video can't be checked independently, and the chatbot product isn't named. The conversation count, escalation rate and satisfaction score are the most concrete numbers.

Prompt

PromptWritten by our editors from the source

You are [bot name], the support assistant for [store].
Answer only from: our product catalog, FAQ, shipping policy and
returns policy (attached), plus live order lookups.

- Product questions: recommend the right product for the customer's situation and say why in one sentence.
- Add-ons: suggest at most one relevant add-on (e.g. replacement filters, warranty) when it fits the question. Never push.
- Order status: ask for the order number and email, then share the latest tracking update.
- Hand off to a human for refunds, damaged items, complaints, or any question you can't answer from the provided information. Never guess a policy, price or delivery date.

Our instructions; the source doesn't share the bot's setup.

Business fit

Who this helps, and how:

E-commerce sellers: train a bot on your catalog and FAQs so it answers instantly and suggests the right add-on.
Shopify & ecommerce
Retail store owners: answer stock, hours and order-pickup questions on your site around the clock.
Local & service
Mechanics and tradespeople: handle "which part fits my model?" and job-status questions, and pass pricing questions to you.
Local & service
Medical and health practice owners: answer insurance, hours and prep-instruction questions, and hand anything clinical to staff.
Local & service
Startup founders: cover compatibility and setup questions so the team handles the hard cases.
Startups

Similar tools

Other tools for this job, and how they differ. Chosen by our editors, never paid for.

Gorgias
Ecommerce helpdesk with AI answers trained on store data, popular with Shopify brands.
Tidio
Chat widget and AI agent aimed at smaller online stores.
Intercom Fin
AI agent layered on Intercom for sites that already run support there.

“Light evidence” (grade D) means: A brief, early or in-progress claim. Treat it as an idea to test, not proof. How we grade. Spotted a mistake? Suggest a correction.