Anthropic

Claude

Anthropic's AI assistant and models, including Claude Opus 5.5 and Sonnet 5.5.

Visit Claude

Explain it simply

Claude is Anthropic's AI assistant. You chat with it to write, analyze and plan, and it also powers tools like Claude Code. In the examples here, businesses use it for writing, SEO work and animations built with code.

Used in the entries here for code-generated animations, SEO page work and long-form writing, often through Claude Code or a Claude Project.

Verdicts

Setup Guides

Use Cases

Evidence grade B

Operations

Give an always-on agent a revenue target and let it run the business

Nat Eliason's OpenClaw agent, Felix, builds and sells digital products around the clock and reports $177,417 in lifetime revenue.

How it went

In an interview, Felix reported $177,417 in lifetime revenue across products and services.

  • Revenue is self-reported from Nat's own dashboard.
  • Nat still sets strategy, makes judgment calls and corrects tone; Felix can't take calls and runs into context limits.
  • Distribution did much of the work: one analysis notes Nat's 100,000+ newsletter subscribers and 300,000+ X followers.
  • Nat put in long days early on, building the system around the agent.
View prompt
PromptWritten by our editors from the source
You are [name], operator of [company]. Target: $[X] in revenue by [date].

Every morning, write a five-line plan tied to the target.
Every night, post a revenue review to [channel]: sales, refunds, what worked, what to stop.

You may build and publish digital products priced under $[N] on [Stripe or Gumroad], post from [X account] up to [3] times a day, and answer customers at [agent email].

Ask me in [Discord] before refunds over $[amount], new spending over $[amount], legal terms or partnerships.
thenextnewthing.beehiiv.com
Evidence grade B

Content

Make launch and product animations with Claude in code, and budget for follow-ups

A creator's lab notebook shows Claude Opus 5.5 producing three studio-style animations in code, and how many follow-ups and hours each one really took.

How it went

Each piece took real iteration. The chrome loop took about 2 hours, 10 picture follow-ups and 12 transition checks, plus about 45 minutes and 5 follow-ups for sound.

  • The vague earbuds prompt came back with most of the clichés the directed prompt banned; the directed version took 15 follow-ups and about 90 minutes, plus 90 minutes and 12 follow-ups for sound.
  • The mascot took about 2 hours plus 70 minutes of sound; all 71 frame checks passed after 6 failures were fixed.
  • Claude can't hear: early mixes landed hits late and put energy where phone speakers play nothing.
  • A creator's own experiments, not client work.
View prompt
PromptWritten by our editors from the source
Make a 6-second seamless loop, 1080x1080 at 60 fps, as a single HTML file using three.js [pin the version].

Goal: [one sentence on what the viewer should feel or understand].
Timeline: 0–1.0s [action]; 1.0–2.5s [action]; 2.5–6.0s [action].
Use easing [cubic-bezier(0.22, 1, 0.36, 1)], a 60 ms stagger, and anticipation before every big move.
Ban: dark space backgrounds, glowing rings, bloom, floating particles and made-up taglines.

After building, render frames 0, 30, 60 and onward, check every transition against these timings, and list what's off by frame number before fixing it.
x.com
Evidence grade C

Marketing

Run SEO with Claude doing the work and Search Console data doing the thinking

ChatSEO's co-founder says pruning and retargeting pages took a 50-page blog from 1,500 to 15,000 monthly clicks in three months, and documents the times Claude broke live pages.

How it went

He reports going from 1,500 to 15,000 monthly clicks in three months on a 50-page blog without publishing a new article, by cutting dead pages and pointing pages at queries Google already showed them for.

  • Self-reported, and he doesn't say how much of the gain came from AI.
  • Failures: Claude rewrote city pages and dropped their ranking tables, found live during a podcast recording; another edit deleted the key section of a comparison page.
  • On a fresh domain chasing competitive terms, he says the same process produces pages that rank around 40th.
  • Promotional: the course routes data through his product. A free route uses Search Console exports and Google Suggest.
View prompt
PromptWritten by our editors from the source
Using my Search Console data, list every page with zero clicks and fewer than 50 impressions in the last 90 days, excluding pages published in the last 3 months.

For each page, recommend delete, merge (and into which page), or rewrite, with one line of reasoning from the data.

Safeguard before any live edit: list every table, form, call to action and embed on the current page, confirm each one survives in your edited version, and stop to show me the difference if anything is missing.
x.com

Best for

  • Long-form writing and editing
  • Visuals and animations generated as code

Watch-outs

Know before you start

  • It will fill gaps with plausible numbers if real data is missing; connect real data (see the SEO case)

Pricing and access

Free and paid plans; see claude.ai for current options.

As of Oct 15, 2026. Prices and plans change; check the official site.

Facts and sources

  • Klaviyo's connector is listed in Claude's connector directory; Klaviyo's examples include asking Claude to audit all active flows.Klaviyo, May 7, 2026
  • You can upload images in the Claude app, up to 20 per message. Anthropic warns it may make mistakes with low-quality, rotated or very small images.Claude Docs (Anthropic)