Make Ad-Ready Product Photos with AI, No Photo Shoot
Davie Fogarty used a Pinterest reference, a ChatGPT-written JSON prompt and an AI image tool to create slipper product photos, and his Shopify dashboard in the video shows $2,300 in sales over 5 to 6 days.
Who this is about: E-commerce seller (slippers, Shopify store)
What it takes
- Cost
- Free planChatGPT: Free plan. ChatGPT Plus costs $20 a month. Go, Pro, Business and Enterprise plans are listed on chatgpt.com/pricing.Plus an AI image tool; he used Higgsfield.Price checked Oct 15, 2026 on help.openai.com. Prices change; check before you buy.
- Setup time
- Under an hourOur estimate from the source, for one business.
- Skill needed
- No codeApps and settings only.
Explain it simply
Instead of setting up a photo shoot, this seller took a photo he liked from Pinterest, had ChatGPT describe it in careful detail, and used that description in an AI picture maker to create a similar photo with his own slippers in it. He used those pictures in his Facebook ads, so no photo shoot was needed.
What was done
Fogarty saved a "cozy aesthetic" slipper photo from Pinterest as a style reference. He uploaded it to ChatGPT and asked for a detailed JSON description of the scene, then used that JSON in an AI image tool to recreate the look with his own slippers swapped in.
He built Facebook ad creatives from the AI photo, with copy like "They are like clouds for your feet."
How it went
His Shopify analytics in the video show a first sale within about 24 hours and $2,300 in total sales over 5 to 6 days.
- His own caveat: the real product has to match the AI image, or returns will hurt you.
- The figures are shown in his own video and haven't been independently verified. The sales figure is revenue, not profit, and ad spend isn't stated.
- His public LinkedIn posts describe the same Pinterest-to-JSON-to-image method.
Prompt
STEP 1 (in ChatGPT, attach the reference photo):
Describe this image as a detailed JSON prompt for an AI image
generator. Include: subject, setting, props, lighting, color palette,
camera angle, lens, depth of field, mood and composition. Leave the
product as a placeholder called "PRODUCT."
STEP 2 (in your image tool):
Paste the JSON. Replace "PRODUCT" with: [exact product description:
material, color, shape, logo placement]. Attach 2-3 real photos of
the product as references.
STEP 3 (check before using):
Compare the image to the real product side by side. Fix any
difference in color, texture or shape before it goes into an ad.
Our version of the method, not his exact prompt.
Business fit
Who this helps, and how:
E-commerce sellers: recreate a proven lifestyle look from Pinterest with your own product for ads and listings before paying for a shoot.
Shopify & ecommerceRetail store owners: make seasonal window and social images of in-stock items without a photographer.
Local & serviceContent creators with merch: place your merch in styled scenes that match your channel's look.
CreatorsAgencies and freelancers: produce several lifestyle variations per client product for ad testing, and keep one real photo on the product page.
AgenciesIndependent contractors (barbers, bartenders): style shots of the products you sell in your chair or behind the bar, as long as they match the real item.
Local & service
Related
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- AI for email campaigns and adsDepartment hub: AI for marketing, 26 examples
Similar tools
Other tools for this job, and how they differ. Chosen by our editors, never paid for.
- Photoroom
Built for ecommerce product shots, so it is quicker for clean backgrounds and lifestyle scenes from one product photo.
- Adobe Firefly
A good pick if you already edit in Photoshop and want generated scenes inside that workflow.
- Midjourney
Strong for stylized lifestyle imagery, but gives less control over keeping the exact product unchanged.
“Light evidence” (grade D) means: A brief, early or in-progress claim. Treat it as an idea to test, not proof. How we grade. Spotted a mistake? Suggest a correction.
